
Outdoor print design for Fyrislunds Tobak & Godis
Clean, bold promotional banners that make every offer easy to read — on the street and inside the store in Uppsala.
The client
A neighbourhood store in Uppsala
Fyrislunds Tobak & Godis is a store in Uppsala selling sweets, snacks and drinks. Like any convenience store, its offers have to work in a few seconds.

The challenge
Modern offers, in a Scandinavian way
The project began with the client's vision: to present their products and promotions in a modern, visually engaging way.
The goal was clean and clear promotional banners that reflect Scandinavian simplicity and attract customers both in the store and from the street outside.

Our approach
One bold system for every offer
We built the banners around the store's best sellers — energy drinks, vitamin drinks, protein bars, chocolate and sweets — and gave every offer the same clear structure:
- A short headline that names the category at a glance
- The products themselves, large and easy to recognise
- A big price badge like "3 för 59:-" that can be read from a distance
- One warm orange and red palette that ties the whole series together

What we delivered
A banner series the store can keep using
- Four promotional banners
- Price and offer badges
- Outdoor poster versions
- One consistent style for future offers
Next project
Gröna Bladet
A spice garden on every bag

Let's talk
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- Duration
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- Availability
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- Where
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